Vans Off The Wall Meaning

So Off The Wall was initially about them literally going off the wall. The campaign features documentarians from around the globe using words images and motion pictures to embody the roots of originality defining Vans as Off The Wall. Doug Palladini told Adweek that Off The Wall now referred to a state of mind that anyone could relate to. The meaning of Off The Wall is the very ethos of Vans the very identity of our brand its everything we stand for said Doug Palladini Vans Global Brand President.

After 51 Years Vans Is Finally Explaining What Off The Wall Means

Skateboarders coined the phrase Off The Wall in the mid-70s to describe airs off the walls of empty pools.

Vans off the wall meaning. This Is Off The Wall. A valid email address is required. Vans decided to keep a catchy expression in their logo.

If you happened to catch the 2001 film Dogtown and Z-Boys you might remember the story of how a bunch of ragtag teens in Venice Calif would expropriate neglected backyard swimming pools then drain the water. Beneath the rectangle is a set of quotation marks that contain the phrase Off the Wall. For us Off The Wall is a state of mind thinking differently embracing creative self-expression and really paving your own path and that idea has transcended borders.

Vans is a shoe manufacturing company based in Cyprus Calif. For over 50 years Vans have been a brand that skateboarders have. Sometime later the term Vans was added over the Off the Wall phrase.

What does Vans slogan Off The Wall mean and how did it come about. This has become known as the Old Skool design. Off the Wall is a term used in skateboarding that was popular in the 1970s.

After 51 Years Vans Is Finally Explaining What Off The Wall Means